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Leadership Life Support

Jono Long • August 4, 2022

WEBINAR REPLAY

TRANSCRIPT

Jono: How are you this morning?

Neal: I'm wonderful. We had neon night last night and it actually turned out pretty good.

Jono: I just got in from Miami last night.

I was in Miami for a nerd convention. Well, bunch of nerdy guys that do what I do.

Anyway, thanks everybody for joining us now that we're up and live on Facebook and the YouTubes and wherever else this is streaming. Those of you joining us on Zoom or listening to this on the podcast. Appreciate you being here. I'm Jono with Faithworks Marketing, and we help Churches get their online presence right. Website, search engine, and we help with the Google grant and social media.

So lots of cool things there, but we like to help Churches. At the end of the day, we want to see Churches grow and help grow the kingdom in any way that we can. We also realize that that's not just all about online stuff. I like to have guys on here, like my good friend, Neal, who are in the trenches every day.

And of course, you know, back to me back to about myself. I was in the trenches for about 21 years. As full-time Youth Pastor, and actually Neal Dose here, who's now the Family Pastor. When I first met Neal back in June of 2012, it's been 10 years.

Neal: Wow, that's crazy.

Jono: This brotherhood, this love for one another, just started blooming. But Neal was my intern and not a very good one. Well, you weren't really, my, you were an intern.

Neal: I was an intern.

Jono: I don't know what I was kind of the interns' intern. Yeah, you were good. So anyway, Neal is the Family Pastor down at Eagles Landing First Baptist, McDonough Georgia. I'm sure everyone knows where McDonough is, right?

Neal: Where bad traffic is, on 75.

Jono: Yeah. South of the airport in Atlanta. So tell us how things are going. You were talking about neon night that you did with the students there at Eagles Landing.

Neal: I mean, things are good. We had a crazy summer, but it felt like, probably for us, the most normal summer since 2019, really. So we sent three teams on mission trips. We sent like student teams, we took a couple hundred kids to camp. I don't know how many it was, we do a little kids camp. That's a little out of the box thinking not VBS, but something different. We call it Camp 323.

We did that. It was, you know, between kids and volunteers and little babies. There was like a thousand people, on campus. And it was insane. So we sprint in the summer and we stopped for water last week during July and then pick the pace back up, because we're about to start school back.

So had a big leaders' lunch this past week with current leaders, new leaders. We're actually about to start using Planning Center across like all platforms, which is beautiful.

Jono: You're going to love it. You're using Planning Center for anything right now?

Neal: We have Planning Center services that we've used.

Jono: Planning Center services is awesome, but wait, till you use Planning Center events, it's amazing.

Neal: Alright. They're kind of slow rolling it out. So we're starting with groups and checkins and people and then services.

Jono: People is kind of the hub the best, I think and I've used all of them. I think my favorite one of the whole thing, but specifically, because I think it was the most helpful with student ministry, but was registrations or events, I guess it's called in the app. There was two things that I loved about it.

One was like, you could have everyone sign up for summer camp or your disciple now weekend, weekend retreat, and you could hit a button. Like, once you assigned everybody a gender and a grade and all that stuff. You could hit a button and tell them how many rooms you had and how many people could be in each room and it would split up your rooms and mix it up.

And it was just, it was a beautiful thing and I was terrible with spreadsheets. This may not be as wonderful as it maybe to like someone, a little more tech savvy, like you, even though.

Neal: I couldn't get my Bluetooth headphones to work on my computer, so I'm not sure, and I'm getting text messages on my computer and my iPad and my phone, and none of them are going to the same place.

So I'm not that tech savvy.

Jono: I take it back. I'm not good with, I hate spreadsheets, and we had an organized system of like, when t-shirt orders came in, I would just kind of be like, ah, yeah, we need 20 smalls, 20 mediums, 20 largest, 20 extra, you know, whatever. But the events app in Planning Center, and we're not sponsored by Planning Center. Maybe we should.

Neal: We should be.

Jono: But you could just pull up your t-shirt order and it would pull in your t-shirt order. You could literally just email that. Cause first thing the t-shirt company wants, you know, alright, send me your sizes and we'll get these in production.

Hold on. Let me count. And then four more kids would sign up. So dude, it just had this cool little, give me my t-shirt order, or any custom build that you came up with. So you're going to love that.

Neal: I'll call you when we dive in. So yeah, this past week we had that, we had like a, you know, Hey, these are our expectations. These are what we're looking for. And we just kind of cast the vision for the new year. Later, we have a crazy blessing at our Church. We've got some long tenured leaders you know, 15, 20 plus year leaders inside of our ministry. And inside of like the family ministry as a whole.

But then we've also got some people that are like, you know, I'm wanting to serve. I'm wanting to get out of my seat and begin to do something on a week to week basis. You've got two widely different people in the room. So it was a lot of fun. Just kind of getting those people connected, casting vision, re-casting vision to some people and trying to get some movement within the ministry as a whole. Yeah, it's good. I mean neon night last night, so, by the way neon duct tape does not light up under black lights apparently.

Jono: Oh, really? It's missing an ingredient or something.

Neal: I have no clue. I had my intern spend a lot of time duct taping things. And we turned the black lights on and I'm like.

Jono: You're just ready for this big reveal, like hey guys here it comes, here it goes.

Neal: I felt so bad. She left midway through the event, and I think it was because she was so disappointed that some of the stuff she spent so much time on didn't work. She was like, do you mind if I just leave? I was like, yeah, we got it.

Jono: So you mentioned leadership, which kind of brings us to what we're going to talk about today and because, well, there's so many aspects of leadership, but if you don't have good leaders in the Church and you don't spend a good bit of time raising up some leaders and training your leaders, then you're going to have struggles.

And I think one of the things that when I served when, I was on staff at Eagles Landing there, and it was only a short time. It was actually a year to the date. I probably shouldn't admit that, but oddly enough, some of the closest friends I have and people I'm still connected to were from my time at Eagles Landing.

Neal: It's because we're so great.

Jono: Yeah. Really and truly. So let's see, I went into ministry, I started on staff in like 1999. When I got to Eagles Landing, I've been in Church staff life 13 years. I believed in leadership. I had a student leader team. Had a adult leadership team for the youth ministry.

Did everything I could, read leadership books. There were no podcasts at the time, so I didn't listen in to leadership podcasts, but did everything I can. Went to the conferences. And man, I would try to have just a monthly adult leadership meeting or training or something and I was lucky to get 50% attendance and then, you know, there were times where I tried to do like a every other week thing.

And that never worked. I just felt like, always felt like I was pulling teeth and I got better at it and got better at producing community among the adult leaders and stuff. But still, I just never felt like it was something I just really conquered. And then I got to Eagles Landing and I remember the first time, like we had, it was every other Sunday night after Sunday night stuff. There's a lot of things that went on on Sunday nights. But every other Sunday, we had like a meal with the adult leaders and everyone, and it was leadership training and planning. And I remember that first one, like everybody wanted to be there, which blew my mind. Because I was thinking, no one's going to show up.

And almost everyone showed up. Everyone was happy to be there. We weren't like begging people to be there. No one sat there looking at us like, oh my gosh, will you please hurry up? In fact, I remember thinking. Oh, my gosh, these people are never going to stop talking. I'm ready to go home.

And it just kept on going. You guys had created, and obviously I wasn't responsible for it. Didn't have anything to do with it, but I learned a lot. Anyway, anything to say, how you guys have created a culture where leaders want to be around, you said they stick around long term.

You've got a lot varsity, long term leaders there so how do you do it? How do you pull that off?

Neal: I mean, that's culture that started long before. Started when I was a student for me. So, you know, you're talking when you walked into that, that's not something that I created, so I can't take credit for any of that.

Jono: But you've been immersed in it for long enough now.

Neal: Yeah. It's culture, man. It really is. I think one of the best things and I think something we've tried to carry, you gotta give people something worth coming to. And I think as much as leaders want to lead. I think leaders also want to be led too. When you're leading people to something and reminding them and continually casting vision, you're reminding them of these are celebration stories. You're giving them ownership. Like in our student ministry, one of the things we always try to do is get kids out of the chairs.

And it's the same thing with our leaders. I need my leader out of their small group on a Sunday morning, I don't need them just teaching a small group. I need them owning the ministry because I can't do it on my own. There's different gifts and things. You know, there's a lady on our student team and her role has actually morphed over the past couple years.

And we'll talk about some of this, you know, figuring out roles for people, you know, you have people that have gifts and you can try to square pack somebody into a round hole. They may do it for you and you and the Church and the ministry may not be getting out of people, what they have to offer.

And I think that's a disservice to not only that person as a leader, but to the Church and to the kingdom. So go back to this person. She works at Chick-fil-A and like super crazy when it comes to like just hands on activities and teaching things and helping build culture. So she was a life group teacher and a fantastic life group teacher for us, for students. And I came to her and was like, hey, like what if we did this? And she was like, if you told me I could do that, instead of doing this, I would jump on that all day long, because that is what I'm passionate about. That is what I love. And it was an out of the box idea, not something we had ever done before.

But it was something that she's passionate about and it's something that created like good movement within our ministry. I could go into detail about that, but I don't think that's why we're here, but the point being she has her hands to the plow of ministry within our Church, more than just in life group.

She's thinking about these things at home at night, she's thinking about these things when she's away or even at work, how could, what I'm doing at work. How could I bring that into the Church and how can, what I'm doing in the Church? How can I take that to work? That's the picture of a disciple?

That's the picture of somebody living on mission every single day. And I think as leaders, I think we have a responsibility to help draw that out of people. And when you do, I think it really does create some good movement and momentum within your ministry. So we don't just, for me, one of the things I've learned is honestly took some, for me, it was a pride issue. I only, and I'll say this gently, but I really just viewed people like, can I get them into life group to teach? Because I have a need. I need somebody to teach sixth grade boys.

Jono: And some of that is like, you've got your important programs that you want to do well.

That's what you're trying to say? Some of it is, this is a big deal in our Church culture, life groups are a huge deal and that's the pressure. And I've gotta get those filled.

Neal: Then go to a meeting on Monday where they're going to ask me, hey, you got all your leader, you know, and it's not like a, hey, can I help you?

It's a, you better have all these people, you know.

Jono: But you've got these people that are hanging that could do something, but they're not, they don't want to sit there. They're not a teacher. They're not a small group leader. That's just how they're wired and everybody can't be a life group leader.

So, yeah you gotta take a risk there and open up some other opportunities and that's a pretty good lesson.

Neal: So in COVID when COVID hit, it really was a good reset for me and a really good learning thing. I was able to reevaluate a lot of what we were doing. And honestly, pretty introspectively looking and say, man, I'm really just trying to fill space.

And that's what I'm looking for. So for me, I had to kind of reset and evaluate, all right, these are my on ramps for my leaders. Realizing man, some people aren't going to be teachers, but they be an incredible recreation guy in the pre hang for students. So I just need to go ask this guy to like, hey bro, will you set up kickball or set up nine square, whatever it is, and go play this game with these kids and he's all about it.

Well, now he's coming into the student ministry. So like this is a literal story. This guy comes in to help out with I think it was actually first touch with us as far as he went to camp with us and served at camp and just was really just kind of like a security guy. Like he was a presence in a room and he helped me with recreation.

He got back and started helping on Wednesday nights with the rec stuff. Set up kickball, whiffle ball, you know, just basketball, games for 30 minutes before. Nothing structured, very whatever. And now this fall, he's going to be teaching a life group. Actually, let me rephrase. He's going to be co-teaching a life group, so he's not even owning the whole life group.

So we onboarded him with an event with camp and he's slowly just gotten more and more hands on to the ministry. To me, that's become my new, some people are going to come in and say, hey, I want to teach life group. And you can just plug them right in, but others, man, you gotta create some good on ramps for them.

Jono: People who maybe newer Christians and didn't, you know, grow up in Church. They don't know that that's the option. And the other thing, not to interrupt your thought there, but kind of made me think of how I had a pastor that shared with us, and this was a really good something that stuck with me, but he talked about like, you know, we've overlooked a lot of people who are pretty like high capacity people at their job.

And then they come to Church on Sunday. They come be a part of our Church and one, we don't even know what they do. We haven't asked them or gotten to know them well enough to know what they do out in the real world. And these people are fairly important. Doing some big stuff at their work. And then they come here and those kind of people, they're not going to push their self on you.

They're not coming in talking about how awesome they are. Hey, let me do this. But if you don't figure it out, those people also don't want to just sit around and do nothing. If you don't find a way to plug them in and let them use their gifts and abilities and skills, then they're going to take off and go end up somewhere, that will let them, but figuring out giving them opportunities to test things out and learning who they are, that's tough.

Neal: Yeah, I think we're talking like three keys, and there's 150 of them. The three that I would say have, and I'm so like I turn 32 next week. I'm not a old seasoned veteran.

I have been at Eagles Landing for nine years. As a full-time guy. I've been on staff as an intern here, I don't even know 2009. So whatever that is, 13 years, 14 years, something like that.

Jono: Been under some of the best.

Neal: Yeah, it was one of the best years for learning how to not do things that I ever had.

So for me, there's a confidence level too, that I've grown in. I would say when you left, I think, and I stepped into a bit more capacity role. I was 23, 24. Man, I didn't want to go up to a 40 year old man and ask him to do something or tell him like, hey, this is how we're going to, it was hard for me to steer the ship.

So I've learned and grown in that. And as I've learned and grown in, what I would say is not being afraid to ask. So key one let's say I need to make sure I have good on ramps. I need to make sure I have good ways for leaders to step into my ministry. If the only way is a high capacity life group teacher, whatever I'm not going to be getting a lot of people. So you're going into a new season and you may not fill the role that you need right now, but you need to create an all ramp to get a guy that you can train up to fill that role in six months a year, whatever it is like you gotta have a little bit long game in mind. So that would be key one.

Jono: So, real quick, not to put you on the spot, but what are some of those on ramps and not just in student ministry, but just across the board. Can you give us a couple examples of some things for adults particularly?

Neal: Yeah, so we actually just started a volunteer orientation. So you're interested in serving, and the first thing we're doing is sending you to this volunteer orientation, which happens during our life group time. And people are going to hear kind of who we are as a Church, not membership stuff, but like culturally. And what we're trying to do that day is get them to say, this is what I'd be interested in and get them that day connected to that ministry in some way, whether it be to shadow to look so, that's a new OnRamp. I think you gotta think through like just some easy wins for people. For me, like a greeting team, like, hey, you can go to adult life group. You can still go to service, but come at this pre hang time and just help me take attendance, help me group people help me, you know, pass out donuts or you know, wave people with a flag to park cars, whatever. Like you need some good on ramps for people.

Jono: Valet the family pastor's car, keep it washed, waxed, clean.

Neal: My shirts need to be pressed. So like things like that, like you've probably already got some of those things built into your daily and weekly rhythms for your Church.

It's a matter of just realizing that's an easy place for me to get somebody to go serve. I just need to think strategically it may mean me pushing someone away from my ministry for a moment, for a month, six months with the idea that I'm going to on ramp them here so I can on ramp them into a different role in my ministry.

There may be a different ministry. That's doing something better than you that can train better than you can. So you need, you know, maybe you want somebody to do guest services in your adult ministry and the student ministry's killing it. So why don't I send this person to student ministry to learn how they're doing it for six months so that I can bring them back into adult ministry to recreate what we're doing here.

Makes sense? You have to start thinking, how am I on ramping people? And it can't just be into a high capacity role. I've gotta have, just some very base level things.

Jono: Yeah. And we've always, I'm assuming you have, I think we've all been burned by throwing someone into a position that even you thought they were perfect for.

They even had experience in, they got in there and for whatever reason, it just was a terrible, terrible fit. Then you had all this, you know, then there's tension. You've gotta have some difficult conversations you could have avoided had there been a good on ramp system where they could have explored, been exposed to some different ministries.

Cause we've also had the, like this person that wanted to serve with students. And then we realized, oh, you'd be way better with kids or this person wanted to sing in the band, but they're awful but a great teacher, you know, and there's gotta be an environment where you can evaluate people too.

Neal: I think some of that comes from just being, again, not just filling a space, it's a lot harder to unrecruit a volunteer than it is to recruit a volunteer. It's a lot harder to get somebody out of a bad role in Church world, without hurting somebody's feelings, without damaging, burning bridges, all that kind of stuff.

It's so much harder to do that on the back end than it is on the front end. So that would be my first tip. My second tip would be your key, whatever you want to call it, something we've kind of alluded to. You've talked about high capacity leaders. I think just leaders in general, key would be, I can't be afraid to ask people to help.

Meaning my own people, but also new people. So I've seen this play out. I had a leader she went on a mission trip with us, for her first mission trip over the summer. And she had moved here from a different town, was going to an adult life group. And she began to kind of feel this pull, this tug to do something different to begin serving.

I had been watching her. She had been leading worship. She was a really good singer. She had been leading worship on stage and I just really appreciated her passion. And I was like, I just need some people that worship, like she does around my students. I texted her called her one day and was like, hey, do you want to come meet with me?

And I just said, hey, I'd love to have you in student adminis. And I have no idea what's going on in her mind. And she has no idea really what's going on with me. The reality is the Lord was just kind of working in both of us. The Lord was opening my eyes to her gifts and her passions and her abilities while at the same time, drawing her heart towards something new as far as serving.

For me, she was just waiting for someone to ask her. I have this sense of, I need to ask this lady about serving. I did, and so, you can't be afraid to ask people to come be a part. We had a couple go to camp with us this summer, and it was one of those things where they kind of wanted to go and they were just waiting on somebody to ask them. And I don't think they would've gone, had someone not asked them. I just randomly, I saw her and her husband they were like at Church service one day and they, you know, great family. I was like, hey why aren't you guys going to camp?

You need to sign up to go camp. You don't have to be leaders of camp. And it was like, okay, we're in. So like there's people sitting all over your Church, walking next to you every single week that what's going on in them is, I really just need to, I want to serve. I just don't know where, and you just need to ask them, you can't be afraid.

I think we are afraid to ask people to, to help us because in our mind, as a paid ministry leader, I need to be doing it. This is what the Church pays me for. And man, like the people of the Church, like you're robbing them of opportunities to lead and to serve and to build the kingdom and build the Church.

Jono: Well, and while you were saying that I was thinking about how when I left Eagles Landing, actually there was a brief year where I worked for a orphan ministry, a nonprofit. So I didn't leave Eagles Landing to go to another Church. I left to do that and was working part-time for Apple at that point.

So that was the only time in the past 21 years there was just that little from 2013 to 2014 that I wasn't full-time staff member at a Church. We did a couple Churches. We landed at a Church in our community. We knew people there. And I had been somebody, had always just served and jumped in whatever, but I also was on staff and it was just comfortable for me and it was expected, whatever, but I remember becoming a civilian and here I am, you know, 2013, I'm a dude with about 14, 15 years of ministry experience.

And I'm now visiting a Church. And I remember one day at lunch telling Heather, like, man, why is no one asking me to do? Which is not as much on them, like I should have gone to them and been like, hey guys, I'm here. I could help. Let me know where you want me to help.

Neal: Those people are becoming rare and rare within a Church. Those people used to be there all the time and they are becoming so much rare. I think.

Jono: Yeah, exactly, and if a dude that had a seminary degree and has served in Church's entire life.

And, you know, 14 years of paid experience, won't even throw himself out there and be like, hey guys, use me, here I am. I'm ready to serve. Then how less likely is someone? In fact, if someone throws himself at you the first time they show up and starts telling you how awesome they are and you should really put me in charge of this.

A lot of times that's a red flag. So I do think a lot of the people that you would want to serve most are just sitting there waiting to be asked because they're not pushy. They don't want to come across that way, but they're good people. And if you don't ask them again, like we said, a minute ago, there's a good chance they're going to leave and go somewhere that will ask.

Neal: So you think key one, I need to have some on-ramps. So I have to, like, on my side, I've got to have some strategic things that when I do go ask them, what am I sending them to? You have to have those things kind of laid out. I've also found that transparency and honesty is a wonderful thing within Church.

Like telling a leader, like I have no problem telling a leader, like, ah, I don't really know where you're going to fit right now. Come on Wednesday night, come hang out, come on Sunday morning, come hang out. And we're going to find the right spot for you. I'm not exactly sure exactly where that is right now.

I have no problem saying that. While at the same time telling them, you know, these are some options for things for you to do. Here's a picture of what you can do. But not, you know, pigeonholing them right off the bat. So you gotta have something when you do ask something for them to go to.

Jono: I feel your pain too, on the whole being, I don't want to say you're scared, but just. I was man for a long time, especially when I was younger, but even in my thirties, you know, ask another 30 year olds or even 20 year olds, you know, turned out not to be as much of an age thing as like, I don't know.

I didn't want the rejection of them being like, you know, well, let me pray about it. You know? Cause we've all gotten that response. Like, hey, would you help me out with this thing? But most of the time people say yes and for whatever reason, it took me a long time to get over.

I don't know if part of me just didn't want to inconvenience people. Part of me didn't want people to say yes when they didn't really want to say yes. And I felt like people would say yes, just out of loyalty or guilt or whatever. And then I was like, I don't want to end up with a bunch of people who really don't want to be here, but they're just doing it to be nice.

I came up with all kinds of excuses, but those are the types of things that will get you stressed out as a Church staff member. That's how you end up with, you know, like in youth pastor world, you end up with 50 kids going to an event and you've only got 33 spots, cars. Because you didn't ask enough drivers because you waited too long and you didn't want inconvenience anybody.

You can play that out in a million different scenarios, but you need help. You can't do it all alone. You've got to raise up leaders or you'll sink.

Neal: I think too, the other thing for me that I just kind of was like, I'm going for it. I started trying to hang out with some high capacity people.

To help me like grow as a leader. So just realizing man, these guys are doing something right. And I need to spend some time with them and just try to, you know, get what I can and again, you think on ramps. Maybe that's the way somebody serves. Maybe that's the way somebody is able to serve the Church is by helping you, personally, like leadership wise grow. So like there's guys that I just buy them lunch every once in a while. And I'm just trying to glean a little bit here a little bit there. In some of those cases, it's turned into a relationship where I would say their role in the student ministry is honestly helping mentor me as a leader.

So I think just again, that's outside the box thinking there's ways people can serve the Church. There's ways people can serve your ministry and they may not even have to be a part of your ministry week to week if they're investing in you or if maybe they're coming in to teach your leaders.

So that would lead me to my third key. And it's kind of sub layered, but I would say this your leaders, we have to begin to realize that the leaders are not a means to my end. They're not a means to my end. They are a key, an essential piece to God's mission. Because of that I have a responsibility to train, to coach, to evaluate and to follow up with my leaders. As a pastor, as a leader within the Church context, I'm a shepherd, right? That's my role, that's my calling. And I've got to do that with my leaders. And think a lot of times we go past the leaders to the people the leaders are leading and we forget that my leaders are the people that empower us to do ministry. Without them, the ministry's going to die. So I've gotta make sure they're healthy. I've gotta make sure that they're in a good head space. I've gotta make sure you know, all that kind of stuff in order that the ministry continues to grow and flourish.

If they aren't in a good place, if they aren't growing, if they're struggling with what they're doing. We're going to struggle as a ministry. So I've gotta make sure I'm providing good coaching, good evaluation. I gotta make sure I'm providing good training for them. It goes back to what we talked about at the very beginning, those leader meetings, like you gotta give them something worth coming to, so we're trying to remind people of the vision. We're trying to give them some nuggets for how to build a life group lesson? How to curate discussion within a group? How to start discipling someone? How to do, you know, X, Y, Z.

Not assuming they know some of them have heard the same lesson from me or whoever, you know, 20 times. That means that the lesson's bad, but we all need a reminder. I think it's true that, you know, vision leaks. I've gotta make sure I'm casting continual vision, continual expectations to my leaders in order that that is going to be poured into whatever group it is I'm leading. So with the leaders that you have. With the new leaders, you know, you're going into August. Most ministries have probably tried to re-recruit right now, June, July going into August.

You gotta make sure you're not just throwing them out there. You've gotta make sure you have a plan to coach and train them. You as a leader, have a responsibility to shepherd those people and you've gotta get your hands to the plow on that.

And that's hard. I mean, that's hard work too.

Jono: And it's never going to end. I mean, really if you're going to be in ministry, you're going to be training leaders, the rest of your life. That's just going to be part of it. But especially right now, school's about to go back depending on what part of the country you're in.

And you know, not only are we still kind of, I don't know. Every Church is a little bit different as far as back from COVID and how many people fell really in love with watching Church online and that sort of thing. But just historically speaking right now is kind of the time where we're ramping things back up.

Vacations are winding down. Schools are getting ready to go. So now is prime time where people are going to be coming back to Church, or we need to be working on getting people back to Church, but we've gotta be ready, if they all come back and again, our leadership teams, aren't leading and ready for them and we're not ready to give them what they need. Pour into people.

Then we're going to sputter. And really from now until Christmas, I mean, this is one of the biggest times of growth for most Churches you know, all year long. These next few months, this is a big ramp up time. So I think it's extremely timely to talk about these leadership keys.

And like you said, there's a bazillion of them. Just ask John Maxwell. But for guys in the trenches like yourself and like the people that we're with, I think what you've mentioned is extremely helpful, especially the idea of on ramp. I think we all kind of know that intuitively that we should be giving those opportunities, but there's just a whole lot of other pressure to get other things done.

And there's more important things and creating those opportunities and those environments, end up on the back burner a good bit I think.

Neal: Well, if you think about it like building a house it's backwards and forwards in some ways. So like, I need a good base of people.

I need some bodies in the room that are going to help things along. At the same time I've got to probably have some advanced people helping support other things too. So I can't be satisfied with what I have leadership wise.

One of my leaders that I was closest to in our ministry moved to Florida. I live in Georgia, so he ain't coming to our Church anymore. You know, like I got a hole. I feel, moving into August, I feel like some of the work I did over the last year in onramping some people into some very tangible things has allowed me to feel very comfortable in replacing that role that he's in. So you know, five years ago I might have panicked because 5, 10 years ago when we were using bulletins, I remember putting an all call into the bulletin. Like we need men life group teachers.

Jono: Which never works out great. That's number four.

Neal: Don't do that.

Jono: Don't do all calls, you might as well say, hey everyone who would be terrible at this, I need you to come talk to me after the service. Cause it never goes well. But you bring up something interesting and I guess we can kind of land the plane with this.

You know, when you stop and think about it, because I remember that feeling of just man, I've trained this person and they up and move or even worse. They've started feeling this call to ministry and went on Church staff somewhere. And I'm like, man, I've invested all this in you.

And now I'm losing you. And it's like, hold on a minute. This was like, disciples are supposed to go. In fact, if all we do is huddle everybody up and try to keep them with us. Like, discipleship involves ascending element. And if they stay with us forever, that's discipleship kind of hitting the lid.

Neal: You're not doing your job.

Jono: Exactly. So if no one's leaving and going somewhere else to serve and do something bigger then, we're missing something anyway.

Neal: At Eagles Landing, the thing we say is you are sent, and we say that end of every service, but I say it at the end of every meeting, I say it at the end of every life group, everything that we do, because I need people to know, you're sent home, you're sent to your work, you're sent to your neighborhood.

Like you're sent everywhere. We started using that even within like leaders at our Church, we started saying, you know, like one of the life groups has sent us two or three couples to serve in our ministry. And I've been like, man, in our meetings, the culture that we're creating and they're trying to create within their small group is like, I want to thank Brian, because Brian has sent me three couples to serve in our student ministry or three couples to serve in the family ministry. They're sending people out and that's a good thing. And in the same way, like when you want people to be sending people to your ministry, you need to be sending your people from your ministry out.

And I think sometimes too, we hold on to leaders, again, thinking back to, I have a responsibility to help them grow. There may be leaders in your ministry, you need to send to a different ministry because that's where they need to be in order for them to grow. You're actually hindering and hurting that individual because you're holding them in your ministry.

There's an endless number of students and leaders that have gone to other Churches. They've gone to other ministries and they're helping those places grow. And I celebrate that. It hurts us, but I celebrate it because it's not about me. It's not about Eagles Landing. It's about the kingdom of God and that doesn't just exist in McDonough Georgia.

It exists across the world. So however that flushes out, whenever I send a person or a leader out.

Jono: Yeah. That's huge, man.

Neal: Super humbly, you know, pin the gold star on my back. Like, I mean, we're killing it here.

Jono: That is pretty affirming you for them to get somewhere for people you trained up to end up somewhere and their leaders be blown away.

Like, oh my gosh, where did this couple come from? Where did this volunteer come from? How were they already so awesome? I want to talk to whoever they served with because obviously somebody knew what they were doing and I think that's huge affirmation to a leader. So yeah, that's all good stuff, man.

That's good conversation, and hopefully this has been helpful to everybody who's listened in and watched and man, I'm super thankful for your time and really appreciate this. Got anything else exciting going on today? Nothing exciting as this.

Neal: We're doing a community wide, like the lift tour.

I don't know if you're familiar with it, but we're going to host that event at our Church this year. So we've got, I don't know, 15, 20 student pastors from the county and surrounding counties coming to lunch here.

Jono: Gotcha. Well, awesome, man. I hope that goes well. Again, thanks for being a part of this. Really appreciate it. And I know that everybody who is hearing this is walking away with something I think that'll be pretty useful and significant for their ministry. So I appreciate your time, man. We'll do this again soon.

Neal: Sounds good. Thanks Jono.

Jono: Thanks everybody. See ya.


Jono Long

Digital Marketer for 10 years. Formerly a Youth Pastor for 21 years.

A man with a beard is sitting in a chair wearing a hat.

Latest Posts

church
By Jono Long April 13, 2025
Discover effective strategies for church social media management to strengthen your community's online engagement and reach your target audience.
By Jono Long April 9, 2025
It’s the same story in churches across the country. You ask pastors, “What’s your biggest struggle?” And more often than not, the answer is the same: leadership development . From small churches to megachurches, pastors are feeling the pressure — “I just don’t have enough leaders.” The strange part? We live in the most content-rich leadership culture in history. Search “church leadership” on Amazon or YouTube, and you’ll be buried in books, sermons, and training videos. So what’s the disconnect? According to leadership expert and Multiply Group founder Mac Lake, we don’t have a content problem—we have a process problem . In a recent conversation on the Pro Church Marketing Podcast, Mac dropped some serious wisdom that every pastor and ministry leader needs to hear. If your church is stuck, frustrated, or flat-out burned out from trying to raise up leaders, read on. We Don’t Have a Content Problem—We Have a Process Problem Mac has been in the trenches—planting churches, coaching pastors, and working alongside ministries of all sizes. One of the most shocking stats he shared? A survey conducted in both 2008 and 2018 showed the exact same thing: leadership development was still the #1 issue churches faced. In other words, 10 years passed and nothing changed . Why? Because churches have misunderstood what leadership development actually is. “In America, we think, ‘If I said it, you got it.’ We think dumping information equals transformation.” — Mac Lake But real leadership development isn’t about downloading content into people’s heads. It’s about walking with them through a process that transforms their character, skillset, and capacity. Common Mistakes Churches Make in Leadership Development Here’s the hard truth: most churches are doing leadership placement, not leadership development. Instead of building from the ground up, we’re hoping to recruit already-polished volunteers from other churches. Instead of developing a healthy leadership culture, we throw new volunteers into ministry after two weeks of shadowing and hope for the best. Mac calls this “putting someone in the batting cage, throwing two pitches, and then sending them into a ballgame.” The result? Frustrated leaders. Bottlenecks. Burnout. Another mistake: confusing readiness with willingness . “We're looking for readiness, not willingness. And there’s a shortage in our pipelines because we never built a culture of leadership development yesterday.” — Mac Lake If we wait for perfect, fully-formed leaders to appear, we’ll be waiting forever. Instead, we need to spot potential, not polish. What Jesus Modeled—and Why We’re Missing It Let’s take a cue from the ultimate leadership developer: Jesus. Mac broke down Jesus’ leadership process chronologically. For nearly 21 months , Jesus hung out with future disciples before appointing the 12. Once He did, He didn’t just dump knowledge on them. He apprenticed them intentionally —giving them both content and real-life ministry experience. “He spent a disproportionate amount of time with a few to impact the many.” — Mac Lake And here’s the key: the 12 weren’t perfect. They still argued about who was the greatest. But Jesus saw potential. He saw what they could become—not just where they were. In contrast, many modern churches are intimidated by church culture. We bend our methods to keep people happy, rather than following biblical principles. But Mac puts it plainly: “Do you want to build your church around cultural norms or biblical principles?” Building a Scalable Leadership Pipeline So what’s the alternative? How do we actually build leaders? It starts with a pipeline—a clearly defined structure that identifies where someone is, and what they need to grow to the next level. Mac outlines five key stages in the leadership pipeline: Lead Self – personal responsibility, spiritual maturity. Lead Others – small groups, teams, entry-level leadership. Lead Leaders – coaching, oversight of team leaders. Lead a Ministry/Department – directors, strategic leaders. Lead the Church – pastors, executive staff. At each level, there should be clear competencies, character traits , and onboarding systems . This framework not only helps identify current leaders, but allows churches to measure the “depth chart” in every ministry area—just like a football team knows its backups. Where to Start—Even If You’re Busy and Bi-Vocational Here’s the encouraging part: this doesn’t require massive teams, software, or budgets. “All it takes is picking two people and walking them through a process.” — Mac Lake Mac recommends starting with two current leaders who you trust. Walk them through his book Leading Others, a leadership development tool built for churches. Meet every other week. Talk through the competencies. Let them try. Then, challenge them to do the same with two new people the next semester. This developer-to-developer model mirrors Jesus’ ministry and multiplies impact faster than hiring more staff. Real-Life Example: From Small Group to Movement Mac shared a story about his wife—a stay-at-home grandma—who started a women’s small group. After one semester, she picked three women to meet with every other week using Leading Others. By the next semester, those women launched their own groups. And she started the process again. Now those three women are training their own future leaders. Just like that, 12 new small group leaders are born—not by accident, but through intentional development. And that’s the secret sauce: simple, reproducible systems that start with relationship. Final Thoughts: Stop Looking—Start Building If your church is struggling to find leaders, don’t be discouraged. The problem isn’t your people. It’s not even your budget. The problem is that we haven’t been discipling people to lead like Jesus. It’s time to make a shift. ✅ Stop looking for pre-packaged leaders. ✅ Start developing the willing. ✅ Move from “doers” to “developers.” ✅ And build a leadership culture that lasts. Whether you’re a full-time pastor or bi-vocational leader, the path forward is clear: start small, start now, and stay consistent . 🔗 Resources Mentioned: Get the Free eBook: Rethinking Leadership Development Mac Lake on Instagram Learn more at MultiplyGroup.org
church service
By Jono Long April 8, 2025
Discover the benefits of digital marketing for churches. Enhance outreach, engagement, and visibility with strategies tailored for your church community.
By Jono Long April 3, 2025
In a quiet corner of North Carolina lies Kinston, a small town of 25,000 people nestled in a rural county of about 55,000. You might drive through it on your way to the beach or a military base—but it’s here, in the middle of the “pass-through,” that something powerful is happening. At the heart of it is 902 Church , led by Pastor Ryan Vernon —a former business professional turned pastor, whose passion for people, systems, and the gospel is changing the game for church leadership in small-town America. What makes 902 Church’s growth so special? It’s not just the Sunday sermons (though those are 🔥). It’s the culture, the intentional systems, the leadership development, and a deep love for the local community that’s propelling this church forward—and making it a model for others to follow. From Boardroom to Pulpit: An Unlikely Journey Pastor Ryan didn’t grow up dreaming of ministry. After graduating from East Carolina University with a degree in business marketing, he headed into the corporate world. But while attending a growing, contemporary church in San Antonio, Texas, he heard the Holy Spirit whisper, “That’s what I want you to do.” From that moment, everything changed. Ryan began serving in student ministry, first in Texas and eventually back in his hometown—where he swore he’d never return. But God had other plans. In 2013, with a small team of friends, Ryan helped launch 902 Church. “Honestly,” he says, “I thought we’d last two weeks. A month would’ve been revival.” Now, twelve years later, 902 Church is thriving. Culture, Systems, and Teams: The Three Gears of Growth If you’re a pastor wondering where to start when it comes to leading well and growing your church, Ryan’s advice is simple: focus on culture , systems , and teams . 🎯 Culture Culture flows from the top. At 902, the culture is about going—going into the community, reaching people far from God, and creating a place where people feel seen, known, and called. This go-first mentality starts in the pulpit and filters through every ministry. 🔧 Systems Ryan admits he’s not a “systems guy” by nature—but he’s learned their value. 902 has developed onboarding systems like their Start Here class, which helps new attendees discover their spiritual gifts and passions. They use tools like Planning Center to track those gifts and make strategic decisions about where to plug people in. 🧑‍🤝‍🧑 Teams Instead of scrambling to fill roles with warm bodies, Ryan and his team are committed to putting the right people in the right seats on the right bus . That means sitting down with people, learning their stories, and identifying how God has uniquely gifted them. “You’ll never feel more spiritually alive than when you’re doing what God called you to do,” he says. Raising Up Leaders Without Burning Them Out It’s the question every pastor wrestles with: How do I find and keep good leaders? For Ryan, the answer lies in intentionality . In the early days of the church, he built a core team by identifying people with strengths in finance, real estate, and business—areas where he had gaps. “I knew my job was to preach and teach. But I needed people who could handle the things I didn’t know.” Today, 902’s leadership pipeline includes spiritual gifts assessments, open conversations, and a culture of permission —people are encouraged to try a role, but they’re also given the freedom to move if it’s not a fit. There are regular check-ins, limited commitments (“Will you serve in this ministry for one year?”), and lots of grace for movement. And when someone’s in the wrong seat? Ryan offers a gentle, honest conversation—sometimes with a redirection. “You don’t seem happy. Are you sure this is where God’s called you?” More often than not, they’re relieved to be released and excited to find their true place. Yes, Church Marketing Works. Here’s Why It Matters. Some critics say churches shouldn’t market themselves. Ryan’s answer? “Show me that in Scripture.” Citing Romans 10:14, he reminds us: “How will they hear unless someone tells them?” We live in a world where people are marketed to daily—through Doritos commercials, Super Bowl ads, and Instagram reels. Why wouldn’t the church use the same tools to share the greatest news ever? “We’re not promoting ourselves,” he explains. “I just want you to get into a church—whether that’s 902 or another one. Your eternal destiny depends on it.” That’s why Ryan partnered with Faithworks—to amplify the message and meet people where they are: online. And yes, it’s working. “I’ve had people recognize me in the grocery store from TikTok,” he says. “They saw our content online and showed up to church.” It’s Not Just About Ads. It’s About Showing Up. At the end of the day, no marketing strategy can replace the power of showing up . From the start, 902 Church has been all about being in the community—not just inviting people to come in. They’ve done VBS in the roughest neighborhoods, built trust with local leaders (even gang members), and served at shelters, pregnancy centers, and schools. Ryan asks a powerful question every church leader should consider: If your church shut down tomorrow, would anyone in your city notice? At 902, the answer is yes—and it’s not because of billboards or Facebook ads. It’s because they go. Final Words for Church Leaders: Get a Coach and Go When asked for one piece of advice to give other pastors, Ryan doesn’t hesitate: “ Culture, systems, and teams. And get a coach. ” He points to top athletes like LeBron and Jordan who relied on multiple coaches to stay sharp. “If they need coaches, we do too.” Whether it’s ministry leadership or digital outreach, don’t try to do it alone. Want to Reach More People in Your Community? Start with: Building a gospel-centered culture . Creating simple, sustainable systems . Equipping teams by placing people where they’re gifted, not just needed. Getting out into your community—and online. Partnering with people who can help. As Ryan puts it, “Faithworks poured gas on the fire. We were already seeing growth, but now the impact is multiplying.” The gospel hasn’t changed—but the way we share it can. And should.
google
By Jono Long April 1, 2025
Learn about the Google Ad Grant and how it can benefit your church. Discover steps to apply and ways to maximize your ad grant.
Google Ad Grant
By Jono Long March 25, 2025
Learn how churches can maintain Google Ad Grant compliance. Explore eligibility, best practices, common challenges, and maximizing ad impact.
Social Media
By Jono Long March 16, 2025
Learn effective social media tactics for engaging church communities. Tailor content for small and large churches to foster growth and outreach.
By Jono Long March 13, 2025
If you’ve been granted $10,000 in free advertising from Google but aren’t seeing the results you hoped for, you're not alone. Many churches find themselves frustrated by low ad spend, minimal clicks, and little to no traction from their Google Ad Grant. The truth is—your ads may not be the problem. Your website might be. Let’s break down why your church website plays a bigger role in your Google Ad Grant success than you think, and how to start optimizing it today. The Hidden Truth About the Google Ad Grant Here's the thing most churches discover the hard way: getting the grant is just step one. Making it work is an entirely different challenge. Churches often try to fix low performance by tweaking ad copy or targeting. But what if the real issue isn’t your ads at all—it's your landing pages? Google doesn’t just want catchy ads—it wants relevant, high-quality content on the pages your ads point to. If there’s no meaningful content there, your ad performance will suffer. Your Website Matters More Than You Think Think of your ads as invitations. If your landing page doesn’t back up the invitation with clear, relevant content, Google won’t serve your ads. Plain and simple. In fact, many churches have beautifully designed websites filled with photos, videos, and branded graphics—but very few actual words. That’s a problem. Google doesn’t watch videos or analyze images the way people do. It scans text to understand what your site is about. If your site says “Welcome Home” but offers little substance beyond that, Google may have no idea what your church does—so it won’t rank your site or show your ads. What Makes a High-Performing Landing Page? Here are a few must-haves for a grant-friendly landing page: ✅ Mission-Focused Messaging – Make your mission crystal clear. Don’t make visitors guess what your church is about. ✅ Relevant Headers (H1 Tags) – Use keywords people are actually searching for. Skip the vague slogans. ✅ Strong Call-to-Actions – “Plan a Visit,” “Join a Small Group,” “Watch a Sermon”—make it easy for people to take action. ✅ Content That Matches Your Ad – If your ad promotes an Easter Egg Hunt, your landing page should be all about the Easter Egg Hunt. Content is King (But Not Just Any Content) Church websites often fall into two traps: Too little content — only a few vague lines of text. Fluffy, churchy language — lots of warm phrases, but little substance. Neither will help you. Google wants to see relevant, informative text —ideally 300+ words per page. Also, words on graphics don’t count. Google’s bots can’t read images. And while your slogan may be “You Belong Here,” a better headline for your homepage might be: “Bible-based Church in [City Name] | Join Us This Sunday at 10 AM.” It may not sound as poetic, but it speaks to real people and real searches . User Experience: Navigation, Mobile, and Page Speed Let’s talk usability. Google doesn’t just care what’s on your website—it cares how well your website works : 🚫 Slow sites hurt your performance 📱 Non-mobile-friendly sites drop your rankings 😵‍💫 Complicated navigation confuses users and drives them away Your website should work just as well on a smartphone as it does on a desktop. It should load quickly, be glitch-free, and offer intuitive navigation. Oh, and about those third-party sites like Planning Center? Google doesn’t like ads linking to those. Ads should point directly to your church’s website , not external tools. Conversion Optimization: Make Visitors Take Action You’ve got people to your website—now what? Your site needs to guide them toward action. That’s called conversion optimization . Here’s how: Use big, clear buttons (“Plan Your Visit” / “Register for Event”) Put important info at the top —don’t bury the good stuff. Tell people what to do —don’t assume they’ll figure it out. Highlight your pastor —staff pages are often the second-most visited. Add testimonials and real stories —build trust and connection. Pro tip: Your video testimonials don’t need to be professionally produced. In fact, authentic cell phone videos often perform better than polished promo clips. SEO and the Google Grant: Two Sides of the Same Coin Running a successful Google Ad Grant campaign is more like SEO than traditional advertising. That means keywords matter —a lot. Do some basic keyword research (Google's free Keyword Planner tool is a great place to start). Make sure your site includes the phrases people are actually searching for—not just your internal lingo or branding slogans. Example: You might love the phrase “Next Steps Pathway,” but no one’s Googling that. Instead, use plain language like “Join a Small Group” or “Bible Study for Women.” Don’t Get Overwhelmed—Just Start Somewhere Yes, this can all feel like a lot. But you don’t have to do everything overnight. If you’re going to start somewhere, start here: Add more written content to your website. Make sure your site is mobile-responsive and fast. Match your ads to your content. Even small changes can make a big difference in how your ads perform—and how many people you reach. Need Help? That’s What We’re Here For If you're feeling overwhelmed or just don’t have time to optimize all this yourself, we’ve got your back . Faithworks helps churches like yours make the most of their Google Ad Grant—from strategy and website optimization to full campaign management. Because at the end of the day—it’s not about ads, SEO, or website clicks. It’s about helping more people discover your church, experience your community, and come to know Jesus.
blogging
By Jono Long March 11, 2025
Learn how consistent blogging can boost traffic to your church site. Discover engaging content ideas and SEO strategies that attract more visitors.
By Jono Long March 4, 2025
The Google Ad Grant is a game-changer for churches looking to increase their online visibility and reach more people in their communities. By providing eligible nonprofits with up to $10,000 per month in free Google Ads, this program helps churches show up in search results when people are looking for a place to worship, seeking spiritual guidance, or exploring faith-based communities. However, Google is always making updates to its platform, and 2025 is no exception. If your church wants to make the most of this incredible opportunity, it’s crucial to understand these changes and implement the right strategies. In this post, we’ll cover: Common mistakes to avoid with the Google Ad Grant New features for 2025, including Performance Max (PMax) campaigns How to use AI wisely in your Google Ads strategy Practical tips to maximize the impact of your church’s campaigns Common Google Ad Grant Mistakes to Avoid Many churches apply for the Google Ad Grant, but some run into problems that limit their success. Here are a few common mistakes and how to avoid them: 1. Entering Credit Card Information One of the biggest mistakes new users make is adding a payment method to their Google Ads account. If you enter credit card details, your account can accidentally convert into a paid one—causing you to lose your grant eligibility. Google Ad Grants do not require billing, and your billing section should say, "We don’t bill you." 2. Mismanaging Multiple Google Accounts Church leaders often have multiple Google accounts (for personal use, church management, or Google Workspace). It’s easy to accidentally mix them up, which can lead to confusion and errors when managing your grant. Always ensure you’re logged into the correct Google account when working on your ads. 3. Expecting Instant Visitors Instead of Focusing on Visibility Many pastors assume Google Ads will immediately bring people through the church doors. While ads can help increase attendance, their primary goal is to create awareness and drive traffic to your website . Just like a potential church visitor may see your sign, check out your website, follow your social media, and then decide to visit weeks later, Google Ads work similarly. 4. Poorly Structured Campaigns Some churches set up one or two generic campaigns and expect them to generate results. The key to success is targeted campaigns with well-researched keywords, clear ad copy, and well-optimized landing pages. More on that in next week’s post! What’s New in 2025? Google’s Performance Max (PMax) Campaigns A major update to Google Ad Grants in 2025 is the ability to use Performance Max (PMax) campaigns . Previously, churches could only run search ads (text-based ads that appear in Google search results). But now, with PMax, churches can reach people across multiple Google platforms, including: ✅ Search ads (Google search results) ✅ YouTube ads ✅ Google Display Network (banner ads on various websites) ✅ Gmail ads ✅ Google Maps ads What Makes Performance Max Exciting? More Visibility – Instead of just showing text-based search ads, your church can now display images, videos, and other engaging content across Google’s vast network. AI-Powered Optimization – Google’s AI analyzes user behavior and automatically places your ads where they’re most likely to succeed. Better Audience Targeting – PMax finds people actively searching for a church or faith-based content, even if they haven’t directly searched for one yet. How to Effectively Use Performance Max for Your Church While PMax is a great addition to Google Ad Grants, it shouldn’t replace your search campaigns . Instead, use it as a complementary tool. Here’s how: 1. Keep Running Traditional Search Ads Search ads still work best for capturing people actively searching for a church. A mix of search and PMax campaigns will give your church the best results. 2. Upload High-Quality Images & Videos PMax uses visual content , so make sure to upload great photos and videos of your church services, community events, and ministries. This will make your ads more engaging and effective. 3. Monitor and Optimize Regularly Not all churches will see the same results with PMax. Track your performance, tweak your campaigns, and adjust as needed. AI in Google Ads: Helpful or Harmful? AI is playing a larger role in Google Ads, and while it can be helpful, churches should use it wisely . ✅ AI-powered Performance Max can be beneficial because it helps target the right audience. ❌ Auto-generated ad recommendations should be reviewed carefully. Google’s AI may suggest changes that don’t align with your church’s mission or audience. Best Practice: Use AI as a Tool, Not a Replacement Google’s AI is like a smart intern —it can help analyze data and automate tasks, but you still need to oversee and guide the process . Make sure the content aligns with your church’s message and mission before implementing changes. Final Tips for Success with Google Ad Grants 🔹 Have multiple well-structured campaigns. Create different campaigns for Sunday services, kids’ ministry, outreach events, and seasonal services (like Christmas and Easter). 🔹 Ensure your website has strong content. Google ads perform better when your website provides detailed, relevant information on your church and ministries. 🔹 Regularly review and adjust campaigns. A/B test different ad copy, keywords, and images to find what works best. Conclusion & Next Steps The Google Ad Grant is a powerful tool for churches, and 2025’s updates make it even better . By avoiding common mistakes, leveraging Performance Max campaigns , and using AI strategically , your church can increase its online visibility and reach more people effectively. Coming Up Next Week: Many churches struggle with creating content-rich landing pages for their Google Ads. In next week’s post, we’ll cover: Why Google prioritizes websites with detailed content How to create engaging landing pages that convert Strategies for adding content without cluttering your site Stay tuned! And if you have any questions, feel free to reach out at hello@faithworksmarketing.com or join the Pro Church Marketing Facebook Group for more insights and support.
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